IFF teams up with Influencers to Raise Awareness of Osmolytes

Published: 15-Oct-2025 Featured companies: IFF
Ingredients

IFF is partnering with influencer duo Chemist Confessions

The patnership is to launch an educational campaign spotlighting osmolytes, such as betaine, in beauty and personal care.

The campaign will highlight betaine’s role in maintaining hydration, strengthening the skin barrier, and promoting overall skin health. 

Discover how osmolytes like betaine can support your formulation.

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IFF teams up with influencers Chemist Confessions to raise awareness of osmolytes

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IFF’s new educational campaign puts underrecognized, science-backed ingredients like betaine front and center in the beauty industry

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